Open 24/7
Imagine a store that never closes. A store that allows people to shop whenever they want and from wherever they are, twenty four hours and seven days a week. This is exactly what an e-commerce store offers. It is accessible to customers at all times, which means, the company can make money even when the owners and employees are not working.
Benefits of e-commerce
There are many benefits that come with operating an online store. While it might require a small investment to set up, the costs are very minor in comparison to a brick and mortar store. The company does not have to pay rent for a store front or office space, there are little to no staff costs, the added complications that arise from managing a group of employees are eliminated, shoplifting concerns are eliminated, and there are minimal inventory costs.
In addition, business owners are not reliant on customers walking past the store and hoping that they walk in. Instead there are numerous digital marketing strategies that have been successfully proven to maximize a companies ROI, most of which only require a small upfront investment.
Changing shopping habits
There is no doubt that shopping habits have changed. This has been happening for many years as there have been many articles published about long-established retailers going out of business or scaling back significantly.
The COVID-19 pandemic has made this situation of retailers even more detrimental. Most people do not want to risk going into a brick and mortar store and exposing themselves to the virus. The majority of people are much happier to shop online. Therefore, there has never been a better time to run an e-commerce store.
An e-commerce store is not restricted by trading hours, which means they can operate and sell on holidays. Canada Day is boom time for online retailers as many people are more inclined to spend money online before, during, and after the holiday on 1 July. It is a profitable time for e-commerce stores because many people take advantage of the time off to browse and buy online.
The risks involved in running a successful ecommerce store is generally very low and the potential returns are exponential. An increasing number of people are shifting their business models to have more of an online presence as online shopping becomes more and more popular. It’s important to note that it is not necessary for ecommerce business owners to have a background in web design, web development, or digital marketing. There are several affordable companies that will deliver a beautifully designed, fully responsive, mobile friendly, e-commerce store that fits a company’s brand is ready to launch. Business owners only need to monitor their orders and watch the money coming in.
If you are keen to get in on the action, and you should be, take a look at Unique eStores. They’ve working with many businesses in order to build a wide range and diverse selection of exciting e-stores. E-commerce is only going to become increasingly profitable in the future. Now is the time to get involved. Contact us today to learn more about how we can help!
